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Working Together to Improve your Shop’s Profitability           » Detailed Agenda

Join us for this advanced training workshop designed to turn existing shop management system customers into power users who get the most out of their software and business. These user-group sessions are designed for those who have previously established competence using their shop management software and now want to learn more advanced capabilities, better methods and shortcuts. This two day session will guide users through all levels of functionality in the Mitchell 1 Manager SE system. Instructors will explore program setup values, inventory, reporting, best practices and advanced transactions, as well as integration with aftermarket cataloging.  Attendees will also learn about the new Mitchell 1 SocialCRM™ customer retention and new customer acquisition service during a relaxed evening reception.

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Click the Complete Registration button to reserve your spot today!

At the end of each workshop, we will hand out the AMI Course Completion form and those attendees who wish to pursue AMI credits can fill it out. Students completing this course will be rewarded 30 credits toward the Accredited Automotive Manager (AAM) designation.

“Instructor was great! He really enjoys what he does and you can tell!

Lori Samples, Apex Brake and Muffler

“A must for any user of this program, will make the service writers job so much easier.”

Ron Haefner, Ron’s Auto Repair of Mankato

“The course content was excellent with regard to increasing the value of Mitchell 1 to our operation. The interaction with the instructors allowed for detailed as well as overview learning. Further, the involvement and ‘experience sharing’ by other attendees significantly added to the experience.”

Richard Wooly,


Attendees will have the opportunity to interact with instructors and other users during these sessions. Expect lively discussions on how to use your shop management system to energize your business, increase profits, and boost productivity. You will be welcomed with a cocktail reception Thursday, September 15 from 6:00 pm to 8:00 pm. Workshop sessions run from 8:00 am to 5:00 pm Friday, September 16 and Saturday, September 17.

The workshop will be led by Dan Johnson, Product Manager for Mitchell 1’s management software solutions, and Tim McDonnell, Sr. Product Marketing Manager. Mitchell 1 support personnel will also be on hand.

PLEASE NOTE: The workshop focuses on SE Version 8.0 of Mitchell’s popular shop management solutions with references to previous versions.

Participants must arrange their own transportation to the conference location. The conference registration fee is $250 for each attendee and includes seminars, continental breakfast, lunch and refreshments each day.


Individuals can call 800-682-6099 for reservations. Mitchell 1 has negotiated a special rate for the conference at $149 per night. Please be sure to ask for the special Mitchell 1 / ShopKey Manager Training rate when making your reservations.

Hilton Hotel Mission Valley
901 Camino Del Rio South
San Diego, CA  92120

Discounted Room Rate - $149
until August 26, 2022
Reservation Phone Number – 800-682-6099

Hotel Reservation must be completed by August 26 for the Mitchell 1 rate. Workshops fill up fast, so sign-up today.

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